1. What they DIDN’T tell you when you got your real estate license

• Sales
• Marketing
• Customer Service

2. Importance of follow up system

• Short term (what to do with leads AS SOON as you get them)
• Long term (CRM systems – Prospect Cultivator)

3. Building your business – the many hats of an agent

4. Pipeline vs. Sphere of Influence

• Rory’s weekly calendar

5. Mindset of the Internet consumer

• “So You Think It’s A Junk Lead” article on Agent Success Center

6. Kelley Blue Book analogy

7. Accountability Partners

• Why would you need one?
• Business Components category on the Agent Success Center