When leaving messages for potential buyer leads it’s important to keep them short, sweet and to the point. Stress the fact that you’re all about helping THEM with anything they need. Don’t turn the message into a minute long testimonial to how great an agent you are.

Here are a few example messages you can leave, courtesy of co-founder Rory Wilfong:

• Hello, this is your local real estate professional calling and I was very happy to see that you were online researching homes in the Lancaster area. I want you to know that myself and my team can help with all of your real estate needs including showing you every single home listed by any real estate agent, getting you pe-approved for a mortgage and we will update and familiarize you and your family with the Lancaster area. There is absolutely no need to call anyone but me…Rory Wilfong with ABC Real Estate at 555-555-5555. I look forward to talking with you soon and if I do not hear back from you, I’ll be in touch in the next 48 hours. Make it an awesome day!

• Hello this is Rory Wilfong with ABC Real Estate calling you regarding your interest in homes in the Lancaster area. First of all please understand that you do not need to call any other Realtor to help with your needs, I can help you with everything. Please call me back at your earliest convenience so that we can discuss all of your needs. Again my name is Rory Wilfong and I can be reached at 333-333-3333 or my cell phone 555-555-5555. Make it an Incredible Day!!

• This is Rory Wilfong with ABC Real Estate returning your call and I need a few more pieces of information so that I can set you up to receive regular updates of available homes in the Lancaster area. Call me at 555-555-5555 or 333-333-3333. Look forward to hearing from you soon.